Mail Test report - Date range: Week 4 April - 10 April 2011
| Website | Visits | Actions | Pageviews | Revenue | Conversions | Ecommerce Orders | Product Revenue |
|---|---|---|---|---|---|---|---|
| Piwik test | 5 | 16 | 16 | $ 13361.11 | 5 | 4 | $ 13351.11 |
| Piwik test | 2 | 1 | 1 | $ 250 | 1 | 0 | $ 0 |
| Name | Value |
|---|---|
| Unique visitors | 1 |
| Visits | 5 |
| Actions | 16 |
| Maximum actions in one visit | 6 |
| Actions per Visit | 3.2 |
| Avg. Visit Duration (in seconds) | 00:22:49 |
| Bounce Rate | 20% |
| Server time | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Revenue |
|---|---|---|---|---|---|---|
| 0h | 1 | 4 | 4 | 00:12:01 | 0% | $ 10 |
| 1h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 2h | 2 | 9 | 4.5 | 00:42:01 | 0% | $ 3111.11 |
| 3h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 4h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 5h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 6h | 1 | 0 | 0 | 00:06:03 | 100% | $ 10240 |
| 7h | 1 | 3 | 3 | 00:12:01 | 0% | $ 0 |
| 8h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 9h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 10h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 11h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 12h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 13h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 14h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 15h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 16h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 17h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 18h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 19h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 20h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 21h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 22h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| 23h | 0 | 0 | 0 | 00:00:00 | 0% | $ 0 |
| Local time | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| 0h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 1h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 2h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 3h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 4h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 5h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 6h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 7h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 8h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 9h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 10h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 11h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 12h | 5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| 13h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 14h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 15h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 16h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 17h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 18h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 19h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 20h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 21h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 22h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| 23h | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| Day of the week | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| Monday | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| Tuesday | 3 | 13 | 4.3 | 00:30:01 | 0% | 66.67% |
| Wednesday | 2 | 3 | 1.5 | 00:12:02 | 50% | 100% |
| Thursday | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| Friday | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| Saturday | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| Sunday | 0 | 0 | 0 | 00:00:00 | 0% | 0% |
| Resolution | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| 1024x768 | 5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Plugin | Visits | % Visits |
|---|---|---|
Cookie |
5 | 100% |
Flash |
5 | 100% |
Java |
5 | 100% |
Director |
0 | 0% |
Gears |
0 | 0% |
Pdf |
0 | 0% |
Quicktime |
0 | 0% |
Realplayer |
0 | 0% |
Silverlight |
0 | 0% |
Windowsmedia |
0 | 0% |
| Configuration | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| Windows / Firefox / 1024x768 | 5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Language | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| Polish | 4 | 12 | 3 | 00:25:32 | 25% | 75% |
| French | 1 | 4 | 4 | 00:12:01 | 0% | 100% |
| Language | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| Polish (pl) | 4 | 12 | 3 | 00:25:32 | 25% | 75% |
| French (fr) | 1 | 4 | 4 | 00:12:01 | 0% | 100% |
| Name | Value |
|---|---|
| Ecommerce Orders | 4 |
| Visits with Conversions | 2 |
| Revenue | $ 13351.11 |
| Subtotal | $ 2700 |
| Tax | $ 531 |
| Shipping | $ 120.11 |
| Discount | $ 686 |
| Purchased Products | 12 |
| Average Order Value | $ 3337.78 |
| Conversion Rate | 40% |
| Visits to Conversion | Conversions |
|---|---|
| 1 visit | 2 |
| 2 visits | 2 |
| 3 visits | 0 |
| 4 visits | 0 |
| 5 visits | 0 |
| 6 visits | 0 |
| 7 visits | 0 |
| 8 visits | 0 |
| 9-14 visits | 0 |
| 15-25 visits | 0 |
| 26-50 visits | 0 |
| 51-100 visits | 0 |
| 101+ visits | 0 |
| Days to Conversion | Conversions |
|---|---|
| 0 days | 4 |
| 1 day | 0 |
| 2 days | 0 |
| 3 days | 0 |
| 4 days | 0 |
| 5 days | 0 |
| 6 days | 0 |
| 7 days | 0 |
| 8-14 days | 0 |
| 15-30 days | 0 |
| 31-60 days | 0 |
| 61-120 days | 0 |
| 121-364 days | 0 |
| 365+ days | 0 |
| Name | Value |
|---|---|
| Abandoned Carts | 3 |
| Revenue left in cart | $ 7530.33 |
| Products left in cart | 12 |
| Average Order Value | $ 2510.11 |
| Conversion Rate | 60% |
| Visits to Conversion | Conversions |
|---|---|
| 1 visit | 1 |
| 2 visits | 2 |
| 3 visits | 0 |
| 4 visits | 0 |
| 5 visits | 0 |
| 6 visits | 0 |
| 7 visits | 0 |
| 8 visits | 0 |
| 9-14 visits | 0 |
| 15-25 visits | 0 |
| 26-50 visits | 0 |
| 51-100 visits | 0 |
| 101+ visits | 0 |
| Days to Conversion | Conversions |
|---|---|
| 0 days | 3 |
| 1 day | 0 |
| 2 days | 0 |
| 3 days | 0 |
| 4 days | 0 |
| 5 days | 0 |
| 6 days | 0 |
| 7 days | 0 |
| 8-14 days | 0 |
| 15-30 days | 0 |
| 31-60 days | 0 |
| 61-120 days | 0 |
| 121-364 days | 0 |
| 365+ days | 0 |
| Product SKU | Product Revenue | Quantity | Unique Purchases | Visits | Average Price | Average Quantity | Product Conversion Rate |
|---|---|---|---|---|---|---|---|
| SKU2 | $ 1500 | 1 | 1 | 1 | $ 1500 | 1 | 100% |
| SKU VERY nice indeed | $ 1011.22 | 3 | 2 | 4 | $ 255.61 | 1.5 | 50% |
| ANOTHER SKU HERE | $ 600 | 6 | 1 | 0 | $ 100 | 6 | 0% |
| TRIPOD SKU | $ 200 | 2 | 1 | 0 | $ 100 | 2 | 0% |
| SKU IN ABANDONED CART TWO | $ 0 | 0 | 0 | 3 | $ 0 | 0 | 0% |
| Product Name | Product Revenue | Quantity | Unique Purchases | Visits | Average Price | Average Quantity | Product Conversion Rate |
|---|---|---|---|---|---|---|---|
| Canon SLR | $ 1500 | 1 | 1 | 0 | $ 1500 | 1 | 0% |
| PRODUCT name | $ 1011.22 | 3 | 2 | 2 | $ 255.61 | 1.5 | 100% |
| PRODUCT name BIS | $ 600 | 6 | 1 | 0 | $ 100 | 6 | 0% |
| TRIPOD - bought day after | $ 200 | 2 | 1 | 0 | $ 100 | 2 | 0% |
| PRODUCT THREE LEFT in cart | $ 0 | 0 | 0 | 3 | $ 1332 | 0 | 0% |
| PRODUCT TWO LEFT in cart | $ 0 | 0 | 0 | 3 | $ 0 | 0 | 0% |
| Product Category | Product Revenue | Quantity | Unique Purchases | Visits | Average Price | Average Quantity | Product Conversion Rate |
|---|---|---|---|---|---|---|---|
| Electronics & Cameras | $ 2500 | 3 | 2 | 3 | $ 1000 | 1.5 | 66.67% |
| Multiple Category 1 | $ 1000 | 2 | 1 | 1 | $ 500 | 2 | 100% |
| Multiple Category 2 | $ 1000 | 2 | 1 | 1 | $ 500 | 2 | 100% |
| Multiple Category 4 | $ 1000 | 2 | 1 | 1 | $ 500 | 2 | 100% |
| Multiple Category 5 | $ 1000 | 2 | 1 | 1 | $ 500 | 2 | 100% |
| Product Category not defined | $ 611.22 | 7 | 2 | 4 | $ 55.61 | 3.5 | 50% |
| Tools | $ 200 | 2 | 1 | 0 | $ 100 | 2 | 0% |
| Category TWO LEFT in cart | $ 0 | 0 | 0 | 3 | $ 0 | 0 | 0% |
| Name | Value |
|---|---|
| Pageviews | 16 |
| Unique Pageviews | 4 |
| Downloads | 0 |
| Unique Downloads | 0 |
| Outlinks | 0 |
| Unique Outlinks | 0 |
| Searches | 0 |
| Unique Keywords | 0 |
| Page URL | Pageviews | Unique Pageviews | Avg. time on page | Bounce Rate | Exit rate |
|---|---|---|---|---|---|
| /index.htm | 16 | 4 | 00:13:30 | 0% | 100% |
| Entry Page URL | Entrances | Bounces | Bounce Rate |
|---|---|---|---|
| /index.htm | 3 | 0 | 0% |
| Exit Page URL | Exits | Unique Pageviews | Exit rate |
|---|---|---|---|
| /index.htm | 4 | 4 | 100% |
| Page Name | Pageviews | Unique Pageviews | Avg. time on page | Bounce Rate | Exit rate |
|---|---|---|---|---|---|
| View product left in cart | 9 | 3 | 00:06:00 | 0% | 100% |
| Another Product page | 1 | 1 | 00:06:00 | 0% | 0% |
| Another Product page with multiple categories | 1 | 1 | 00:00:00 | 0% | 100% |
| Another Product page with no category | 1 | 1 | 00:00:00 | 0% | 0% |
| incredible title! | 1 | 1 | 00:06:00 | 0% | 0% |
| Looking at Electronics & Cameras page again | 1 | 1 | 00:06:00 | 0% | 0% |
| Looking at Electronics & Cameras page with a page level custom variable | 1 | 1 | 00:06:00 | 0% | 0% |
| Looking at product page | 1 | 1 | 00:12:00 | 0% | 0% |
| Entry Page title | Entrances | Bounces | Bounce Rate |
|---|---|---|---|
| View product left in cart | 1 | 0 | 0% |
| incredible title! | 1 | 0 | 0% |
| Looking at Electronics & Cameras page with a page level custom variable | 1 | 0 | 0% |
| Exit Page Title | Exits | Unique Pageviews | Exit rate |
|---|---|---|---|
| View product left in cart | 3 | 3 | 100% |
| Another Product page with multiple categories | 1 | 1 | 100% |
| Referrer Type | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Revenue |
|---|---|---|---|---|---|---|
| Direct Entry | 5 | 16 | 3.2 | 00:22:49 | 20% | $ 13361.11 |
| Name | Value |
|---|---|
| Conversions | 5 |
| Visits with Conversions | 4 |
| Revenue | $ 13361.11 |
| Conversion Rate | 80% |
| Visits to Conversion | Conversions | Revenue |
|---|---|---|
| 1 visit | 1 | $ 0 |
| 2 visits | 0 | $ 0 |
| 3 visits | 0 | $ 0 |
| 4 visits | 0 | $ 0 |
| 5 visits | 0 | $ 0 |
| 6 visits | 0 | $ 0 |
| 7 visits | 0 | $ 0 |
| 8 visits | 0 | $ 0 |
| 9-14 visits | 0 | $ 0 |
| 15-25 visits | 0 | $ 0 |
| 26-50 visits | 0 | $ 0 |
| 51-100 visits | 0 | $ 0 |
| 101+ visits | 0 | $ 0 |
| Days to Conversion | Conversions | Revenue |
|---|---|---|
| 0 days | 1 | $ 0 |
| 1 day | 0 | $ 0 |
| 2 days | 0 | $ 0 |
| 3 days | 0 | $ 0 |
| 4 days | 0 | $ 0 |
| 5 days | 0 | $ 0 |
| 6 days | 0 | $ 0 |
| 7 days | 0 | $ 0 |
| 8-14 days | 0 | $ 0 |
| 15-30 days | 0 | $ 0 |
| 31-60 days | 0 | $ 0 |
| 61-120 days | 0 | $ 0 |
| 121-364 days | 0 | $ 0 |
| 365+ days | 0 | $ 0 |
| Name | Value |
|---|---|
| Conversions | 1 |
| Visits with Conversions | 1 |
| Revenue | $ 10 |
| Conversion Rate | 20% |
| Visits to Conversion | Conversions |
|---|---|
| 1 visit | 1 |
| 2 visits | 0 |
| 3 visits | 0 |
| 4 visits | 0 |
| 5 visits | 0 |
| 6 visits | 0 |
| 7 visits | 0 |
| 8 visits | 0 |
| 9-14 visits | 0 |
| 15-25 visits | 0 |
| 26-50 visits | 0 |
| 51-100 visits | 0 |
| 101+ visits | 0 |
| Days to Conversion | Conversions |
|---|---|
| 0 days | 1 |
| 1 day | 0 |
| 2 days | 0 |
| 3 days | 0 |
| 4 days | 0 |
| 5 days | 0 |
| 6 days | 0 |
| 7 days | 0 |
| 8-14 days | 0 |
| 15-30 days | 0 |
| 31-60 days | 0 |
| 61-120 days | 0 |
| 121-364 days | 0 |
| 365+ days | 0 |
| Country | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Revenue |
|---|---|---|---|---|---|---|
Poland |
4 | 12 | 3 | 00:25:32 | 25% | $ 13351.11 |
France |
1 | 4 | 4 | 00:12:01 | 0% | $ 10 |
| Continent | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Revenue |
|---|---|---|---|---|---|---|
| Europe | 5 | 16 | 3.2 | 00:22:49 | 20% | $ 13361.11 |
| Region | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Revenue |
|---|---|---|---|---|---|---|
Unknown |
5 | 16 | 3.2 | 00:22:49 | 20% | $ 13361.11 |
| City | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Revenue |
|---|---|---|---|---|---|---|
Unknown |
5 | 16 | 3.2 | 00:22:49 | 20% | $ 13361.11 |
| Custom Variable name | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Revenue |
|---|---|---|---|---|---|---|
| ValueIsZero | 5 | 16 | 3.2 | 00:22:49 | 20% | $ 13361.11 |
| VisitorType | 5 | 16 | 3.2 | 00:22:49 | 20% | $ 13361.11 |
| VisitorName | 4 | 12 | 3 | 00:25:32 | 25% | $ 13351.11 |
| Visit duration | Visits |
|---|---|
| 0-10s | 0 |
| 11-30s | 0 |
| 31-60s | 0 |
| 1-2 min | 0 |
| 2-4 min | 0 |
| 4-7 min | 1 |
| 7-10 min | 0 |
| 10-15 min | 2 |
| 15-30 min | 1 |
| 30+ min | 1 |
| Pages per visit | Visits |
|---|---|
| 1 page | 0 |
| 2 pages | 0 |
| 3 pages | 2 |
| 4 pages | 1 |
| 5 pages | 0 |
| 6-7 pages | 1 |
| 8-10 pages | 0 |
| 11-14 pages | 0 |
| 15-20 pages | 0 |
| 21+ pages | 0 |
| Visits by Visit Number | Visits | % Visits |
|---|---|---|
| 1 visit | 3 | 60% |
| 2 visits | 2 | 40% |
| 3 visits | 0 | 0% |
| 4 visits | 0 | 0% |
| 5 visits | 0 | 0% |
| 6 visits | 0 | 0% |
| 7 visits | 0 | 0% |
| 8 visits | 0 | 0% |
| 9-14 visits | 0 | 0% |
| 15-25 visits | 0 | 0% |
| 26-50 visits | 0 | 0% |
| 51-100 visits | 0 | 0% |
| 101-200 visits | 0 | 0% |
| 201+ visits | 0 | 0% |
| Visits by days since last visit | Visits |
|---|---|
| New visits | 1 |
| 0 days | 1 |
| 1 day | 0 |
| 2 days | 0 |
| 3 days | 0 |
| 4 days | 0 |
| 5 days | 0 |
| 6 days | 0 |
| 7 days | 0 |
| 8-14 days | 0 |
| 15-30 days | 0 |
| 31-60 days | 0 |
| 61-120 days | 0 |
| 121-364 days | 0 |
| 365+ days | 0 |
| Name | Value |
|---|---|
| Unique returning visitors | 1 |
| Returning Users | 0 |
| Returning Visits | 4 |
| Actions by Returning Visits | 12 |
| Maximum actions in one returning visit | 6 |
| Bounce Rate for Returning Visits | 25% |
| Avg. Actions per Returning Visit | 3 |
| Avg. Duration of a Returning Visit (in sec) | 00:25:32 |
| Provider | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| Unknown | 5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Device type | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
Desktop |
5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Browser | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
Firefox |
5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Device brand | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
|
|
5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Browser version | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
Firefox 3.6 |
5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Device model | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| Unknown | 5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Operating system family | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
Windows |
5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Operating System versions | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
Windows XP |
5 | 16 | 3.2 | 00:22:49 | 20% | 80% |
| Browser engine | Visits | Actions | Actions per Visit | Avg. Time on Website | Bounce Rate | Conversion Rate |
|---|---|---|---|---|---|---|
| Gecko (Firefox) | 5 | 16 | 3.2 | 00:22:49 | 20% | 80% |